Hellooooooooooooooo BEER
There comes a time in every man’s life and that time is NOT now … Hellooooooooo Beer
Destiny is calling but beer is on the other line … Hellooooooooo Beer
Clemenger BBDO Melbourne has created a new summer campaign for Carlton Dry called ‘Hello Beer’. The new campaign stays true to the great Carlton Dry tradition of doing whatever, whenever and having an awesome time with your mates by saying hello to beer and goodbye to the mundane.
Each execution features a call-to-action for young Aussies to live in the now and focus on the realisation that you’re only young once.
The national campaign will run through summer with TV sponsorship, radio, print, ambient and outdoor channels in major cities.
